The above image shows the colour schemes I considered before making my logo, and then part of my logo creation process. Out of the colour schemes on show, I believed that the one I chose (black, white and red) portrayed my particular magazine's genre better than the rest. This colour scheme, compared to for example the blue, purple and light purple is a lot more suited to a hip-hop genre I believe, as it is a lot darker.
For my logo I used a clear font which would allow users to read the logo name, which is an incorporation of uncut and unique, which I believe are two words which would appeal to an audience of people who are looking to read a magazine.
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